A collaborative business culture and 24X7 connectivity to it. 

This business culture is being forced to change. “Work is what I do not where I am” is a new mantra and amazing productivity benefits can be realised if it is embraced fully: but at what risk?

The sophisticated search and tracking technologies that enable the UK to be the largest exporter of online goods are the siblings of those that track and target consumers with carefully selected advertising.  These same consumers are also employees and citizens so whilst MDM (mobile device management) and other BYOD (bring your own device) protect the business data they do little to avoid targeted spearphishing and malware attacks based on those same personal data. Privacy is a business not just a personal issue.